Every company’s business needs are different

We customize our work based on your specific business growth issues

But for starters, choose how you’d like to work with us

Business Growth Projects

for when the stakes are high

When you need to make sure your strategy is based on facts and insights, not just internal hunches.

Single Issue Projects

for when you need something specific

When you have a smaller budget or need to move quickly, we get you on your way with confidence.

But for starters, choose how you’d like to work with us

Business Growth Projects

for when the stakes are high

Single Issue Projects

for when you need something specific

When you need to make sure your strategy is based on facts and insights, not just internal hunches.

When you have a smaller budget or need to move quickly, we get you on your way with confidence.

Brand Growth Projects For When the Stakes are High

In-depth and data driven. Because you need more than hunches and instinct.

This approach is perfect for:

Companies of 10+ people that are facing big strategic questions requiring a data-driven, external approach

We begin with an Opportunity Assessment. This is not your typical “Discovery.” Too often, companies end up paying to get their agencies “up to speed” – so the agency can know as much as you know. We think that is silly. We work with your team, using our proprietary tools and processes to take a fresh look at the work you have already done including strategic plans and research. We also do a deep dive with digital analytics, sales data, and secondary research sources. Our goal is to shed new light on information and draw new conclusions by connecting the dots, not just reviewing.

From there, we create growth hypotheses that we explore through primary research. Whether doing qualitative, in-depth customer interviews, or highly analytical surveys, we employ the latest technologies that enable even smaller companies access to the critical insights that will drive decision making.

Armed with insights, we can move forward. By understanding the core components of your brand, we can now translate it to resonate with each of your key audiences, improve the customer experience, expand in new markets, or engage creative agencies. All with the confidence that your marketing activities are on strategy and will allow you to achieve your goals.

Issues we tackle

Brand Strategy

  • How can we reposition or refresh our brand to meet our customers’ changing needs?
  • How can we create a better customer experience?
  • What is the ideal product portfolio for our brand?
  • How do we meaningfully communicate with all of our audiences?
  • How do we bring our brand to life through all of our communication channels and touchpoints?

Services we offer

Value Propositions and Brand Positioning

Product Assortment and Brand Portfolio

Marketing Strategy and Activation

Customer Experience

Growth Planning

  • How do we develop a Strategic Growth Plan that will deliver results?
  • How can we successfully commercialize new products and services?
  • Where will our growth come from?

Go-to-Market Strategy and Strategic Plans

New Products, Services and Experiences

Business Models and Customer Acquisition Models

Issues we tackle

Brand Strategy

  • How can we reposition or refresh our brand to meet our customers’ changing needs?
  • How can we create a better customer experience?
  • What is the ideal product portfolio for our brand?
  • How do we meaningfully communicate with all of our audiences?
  • How do we bring our brand to life through all of our communication channels and touchpoints?

Growth Planning

  • How do we develop a Strategic Growth Plan that will deliver results?
  • How can we successfully commercialize new products and services?
  • Where will our growth come from?

Services we offer

Value Propositions and Brand Positioning

Product Assortment and Brand Portfolio

Marketing Strategy and Activation

Customer Experience

Go-to-Market Strategy and Strategic Plans

New Products, Services and Experiences

Business Models and Customer Acquisition Models

Single Issue Projects For When You Need To Be Specific

Fast and focused. Because you have to move quickly.

This approach is perfect for:

Companies that want a practical and focused approach to answer a specific question. While you won’t get the breadth of research and broad implications as you would when doing a Brand Growth Project, you will get the specific answers you need to start executing with confidence.

Our Single Issue Projects concentrate on what matters most. Our approach, combines smart analysis with collaborative work sessions to solve your most pressing problems.

We begin with a work session with your leadership team to bring together multiple viewpoints on your organization’s vision and goals. Through collaborative exercises using proprietary frameworks we establish goals and success metrics for your organization. Based on the established goals, we then take a focused dive into digital analytics, sales data and secondary research sources to determine where the opportunities for growth exist for your organizations.

By integrating insights from your leadership team, internal company metrics, and the secondary research analysis, you are able to make decisions with more confidence. Our goal is to offer clarity on the specific opportunities that exist for your business, the risk and potential associated with them, and recommendations on next steps for implementation.

Issues we tackle

  • What are the best new markets or opportunities for growth?
  • How can we reposition or refresh our brand to meet our customers’ changing needs?
  • How can we create a better customer experience?
  • What new products or services should we launch?
  • Where will our growth come from?

What you get

  • Clarified goals and success metrics to ensure everyone is aligned
  • Tools to create a repeatable process for future growth
  • Insights into your prospective customers and competitors based on internal and secondary data.
  • A roadmap to allow you to implement right now

The SMB Acceleration Program

In partnership with Month 16, this is a boot camp series featuring three hands-on intensive sessions that incorporates the big picture with immediately useful ideas and assignments. This program is perfect for start-ups and small organizations looking for practical approaches and tools in a small classroom setting.

Get our expert advice on building a more effective brand strategy

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